BIOGRAPHY

An experienced Digital Asset Manager/Production Artist with a laser focus and great attention to detail. Has a strong commitment to helping companies be more efficient in maintaining image libraries and collateral production workflow, and works well both independently and as part of a team.
Highly organized with demonstrated problem solving abilities and is always willing to go above and beyond expectations in order to get the job done.

Highly skilled in Adobe CS/CC Suite: Photoshop, Illustrator, InDesign, Acrobat, Bridge; Comosoft LAGO, Extensis Portfolio, Xinet, Nike Blue, Brand Folder, as well as Mac, PC and Microsoft Office Suite. He has proficiency in Fiery print management via Mac platforms, with a particular focus on C800 and above systems, as well as Canon large format printing.

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EXPERIENCE

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LEARNING RESOURCES - ASSET COORDINATOR

February 2025 - January 2026

Primary member of the Marketing team handing the day to day image improvements for new and existing products, scheduling photography sessions for models, and updating network for DAM project updates.

Created and modified existing layouts for digital and print production of improved collateral
Modified images and templates for digital pre-production to be placed into layouts
Used in-house photo studio to update product imagery
Scheduled and selected models for product photography
Updated images for Amazon and internal websites
Used Monday to track jobs and complete projects

SHURE INCORPORATED - PRODUCTION ARTIST II

January 2022 - April 2024

Primary member of the Marketing team leading a massive overhaul of the print guides, as well as learning all aspects of the printing process as it pertains to Shure and their media umbrella.

Created layouts for digital and print production of improved collateral
Modified images and templates for digital pre-production to be placed into layouts
Uploaded and checked guides for inclusion in online Xina and Zelda systems
Line art creation of products in Rhinoceros 3D exported to Illustrator for print and web use
Used Agile to track production jobs and send files to printer

PURE EDGE LIGHTING - PRODUCTION ARTIST/DIGITAL ASSET MANAGER

December 2019 - January 2022

Second member of a two-person production team creating advertising layouts and specification sheets for both internal and external usage.

Received client and internal team direction in order to finalize projects
In mid-2021 started as the creator and updater of the BrandFolder system for both internal and external usage
Creating layouts for digital and print production of collateral
Digital pre-production of images to be placed into layout pages
Uploaded and checked images for inclusion in online BrandFolder system
Managed customer uploads and image approvals in BrandFolder system

GENERATION BRANDS - PRODUCTION ARTIST

October 2013 - July 2019

Part of the production team responsible for creating advertising layouts and catalogs for both internal and external usage. Received client and internal team direction in order to finalize projects. Additional responsibilities included:

Created layouts for digital and print production of collateral
Digital pre-production of images to be placed into layout pages
Creation of thousands of pieces of line art and web resources
Upload and check pdfs to printers via FTP or online resources
Released files to proofreaders and then to printers

SCHAWK, INC. - PRODUCTION ARTIST

June 2013 - October 2013

Used InDesign to create catalogs for OfficeMax in conjunction with the LAGO system. Followed client and management direction to create layouts for multiple catalogs.

Creating catalog layouts for print
Slight digital pre-production of images
Had creative meetings about catalog production

PRODUCTION ARTIST

September 2012 - November 2012

Used InDesign to create advertising with the LAGO management system to create layouts for print advertising. Followed client direction and internal business partners to create viable print layouts. Modified text in LAGO using proprietary software and manual input. Simple image modifications were handled by myself or sent overseas for major updates. Released files to proofreaders and then to client side printers.

Creating layouts for print production
Digital pre-production of images to be placed into layout pages
Uploading of images to internal and off-site partners for modification
Uploading of pdfs to printers via FTP

DIGITAL ASSET MANAGER

March 2012 - May 2012

Responsible for the daily updating of the Nike BLUE system with updated images from our off-site partners. Updated the the Nike BLUE system by deleting duplicate images and logging them in an Excel document for management. Selected new Nike clothing items for Pre-Production, and if selected, sent those files overseas for modification.

Updating of Nike BLUE system with images and deletions
Digital and Physical Pre-Production of clothing items for processing into the Nike BLUE system
Uploading of images to off-site partners for modification

DIGITAL ASSET MANAGER

June 2011 - January 2012

Maintained and updated Xinet portfolios with client approved images and outsourcing of image modifications to off-site partners. Key accounts included Sears, K-Mart and Tru-Value. Also maintained and updated the Nike BLUE system.

Modification of images to be included in Xinet catalogs
Added keywords and metadata using Kwikee systems images when needed
Managed organization of images in Xinet catalogs
Created usage of scripts to facilitate updating of Catalogs
Selected images for use by production teams
Updated and organized Nike BLUE system with images and deleted duplicates
Digital and physical pre-production of clothing items for processing into the Nike BLUE system
Uploaded images to off-site partners for modification

IVIE & ASSOCIATES, INC. - DIGITAL ASSET MANAGER

June 2008 - June 2011

Created over 700,000 images for numerous outside clients, as well as images for internal use. Modified images to have the correct color space, clipping paths and format for ease of use in layout programs. Key accounts included; Wal-Mart, Minyards, Albertsons, Sam's Club, Dick's Sporting Goods, United Stationers, Railey's and Henry's/Sun Harvest. Additional responsibilities included:

Maintained extensive image library
Creation and modification of Extensis Portfolio catalogs
Creation of user accounts for Catalogs, both on and off-site
Modification of images to be included in Portfolio
Updating and/or deletion of images in Catalogs

PRODUCTION ARTIST

June 2005 - June 2008

Key member of the high-output, in-house prepress department. Responsible for running circular files through the Odystar system, checking them against customer specifications before going to press and making any necessary corrections. Key accounts included; Wal-Mart, Minyards, Albertsons, Sam's Club, Dick's Sporting Goods, United Stationers, Railey's and Henry's/Sun Harvest. Additional responsibilities included: